Eda SERBEST
Founder
Eda Serbest is a visionary woman entrepreneur and leader with over 15 years of experience in the tourism industry.
She has organized thousands of tours across international destinations and successfully managed numerous global partnerships and group operations.
Throughout her career, Eda has led hundreds of groups and signed key international agreements that helped shape the modern travel landscape.
In August 2025, she founded EDAVIA — a new-generation travel brand built on the principles of women’s empowerment, ethical values, and digital transformation.
Today, under her leadership, EDAVIA continues its inspiring journey — evolving beyond a brand into a meaningful path of purpose and rebirth.
“For me, EDAVIA is not just a company;
it is the symbol of starting over, of freedom, and of the value of one’s own effort.”
— Eda Serbest
BRAND PHILOSOPHY
From One Woman’s Path, Thousands of Inspirations.
EDAVIA is more than a brand — it is a story of rebirth.
A vision born from the dream of a strong woman, nurtured with professionalism and passion.
We do not create ordinary tourism — we create journeys that carry emotion and meaning.
Every route we design is part of a story;
and every partner we work with becomes a hero in that story.
At EDAVIA,
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We aim to build connection, not just sales.
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We design authentic experiences, not copy-paste tours.
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We create mutual growth and trust, not one-sided business.
Our philosophy is simple, yet deeply rooted:
“From one woman’s path, thousands of inspirations.”
That is why, for us, every journey is an opportunity for rebirth.
In the heart of every destination lies a story —
and we write that story with the strength of women, the power of intellect, and the fire of passion.
Education
2015-2017
Master’s Degree in Hotel Management
T.C. Istanbul Arel University
Specialized in strategic hotel operations and leadership in hospitality management.
Focused on global service standards, revenue optimization, and managerial excellence in the tourism sector.
Developed a thesis on innovative management models in the post-digital hospitality era.
2011-2014
Bachelor’s Degree in Tourism and Hotel Management
T.C. Istanbul Arel University
Gained comprehensive knowledge of tourism operations, hospitality services, and destination marketing.
Graduated with strong academic performance and a deep understanding of the tourism industry’s dynamics.